Terms of Reference
1. *Purpose of the APW
The selected supplier will ensure the effective implementation of the World No Tobacco Day 2021 campaign encouraging for commit to quit in Pakistan
World No Tobacco Day is observed around the world every year on 31 May. This yearly celebration informs the public on the dangers of using tobacco, the business practices of tobacco companies, what WHO is doing to fight the tobacco epidemic, and what people around the world can do to claim their right to health and healthy living and to protect future generations.
World No Tobacco Day 2021 – “Commit to Quit” – is a year-long campaign aimed at encouraging 100 million people pledge to quit tobacco. “Commit to Quit” will help create healthier environments that are conducive to quitting tobacco by advocating for strong tobacco cessation policies; increasing access to cessation services; raising awareness of tobacco industry tactics, and empowering tobacco users to make successful quit attempts through “quit & win” initiatives.
3. *Planned timelines (subject to confirmation)
Start date: 01 Mar 2021
End date: 31 May 2021
The contractual partner will work part-time, over the above-mentioned period.
4. *Requirements - Work to be performed
Under the overall supervision of the WHO Representatives and NCD Focal Point in WHO Country Office, the incumbent will perform the following duties:
· Liaise between all three levels of organization on planning and implementation of WNTD 2021 campaign.
· Engage with health promotion, cancer, and public health institutions as well as public health insurances and encourage engagement in WNTD activities and tobacco cessation through webinars and other targeted events. Follow-up with respective focal points individually.
· Identify WNTD activities to be conducted and develop timeline and budget proposal as well as work plan.
· Lead advocacy efforts by bringing together different national stake holders and identifying channels to share WNTD communication materials.
· Develop strategic linkages and partnerships with other tobacco control institutions, for example, NGOs, civil society organizations, etc.; and
· Support review and approval of communications materials provided by WHO in local language(s).
· Develop tools to measure the impact of campaign and other tobacco control measures (graphic health warning) in particular.
· translation of key material into local language.
· develop a cessation awareness campaign and link to COVID-19.
· strengthening of national cessation services (e.g. cessation training for Corona hot-line staff members).
· Advocacy for enforcement of smoke-free legislation.
· Advocacy for the banning novel Products.
· Study on impact of pictorial health warnings on tobacco use prevalence.
· Promote activities of “Pro bono Allen Carr Videos and Seminars to Support Tobacco Users Quit ”
5. Proposed Outcome
1. Factsheet, flyer-cA product that can be shared and show development .
2. An event; to mark the activity, launch it ...etc.
3. Technical Report
6. *Requirements - Planning
- Qualifications required:
University degree in Public Health, Communications or related field.
- Experience required:
At least two years’ experience working in public health, tobacco control, communications or related field.
- Skills / Technical skills and knowledge:
- Project management skills
- Working experience with WHO will be preferred
- Working experience in tobacco control will be preferred
- Sound interpersonal and communication skills
- Language requirements:
- Excellent spoken and written skills of local languages. English would be an asset.
WHO will provide suggested list of activities for implementation and timeline, as well as technical products and communications materials (social tiles, videos) in local language(s).
8. *Activity Coordination & Reporting
The selected supplier will work on the supervision of:
National Professional Officer, NCD/TFI – Technical supervision
WR Pakistan – overall supervision
9. *Characteristics of the Provider
The supplier has relevant experience in public health, tobacco control, and data collection in the context of Pakistan
10. *Place of assignment